/* =========================================================
   STUDIO 972 — Design System
   Brand: deep plum #32102E + rose #E3365A
   Font: Ploni 1.1 AAA (with Heebo fallback)
   ========================================================= */

/* ---------- Ploni 1.1 AAA (installed) ---------- */
@font-face { font-family:"Ploni"; src:url("../fonts/Ploni-AAA-200.woff2") format("woff2"); font-weight:200; font-style:normal; font-display:swap; }
@font-face { font-family:"Ploni"; src:url("../fonts/Ploni-AAA-300.woff2") format("woff2"); font-weight:300; font-style:normal; font-display:swap; }
@font-face { font-family:"Ploni"; src:url("../fonts/Ploni-AAA-400.woff2") format("woff2"); font-weight:400; font-style:normal; font-display:swap; }
@font-face { font-family:"Ploni"; src:url("../fonts/Ploni-AAA-500.woff2") format("woff2"); font-weight:500; font-style:normal; font-display:swap; }
@font-face { font-family:"Ploni"; src:url("../fonts/Ploni-AAA-600.woff2") format("woff2"); font-weight:600; font-style:normal; font-display:swap; }
@font-face { font-family:"Ploni"; src:url("../fonts/Ploni-AAA-700.woff2") format("woff2"); font-weight:700; font-style:normal; font-display:swap; }
@font-face { font-family:"Ploni"; src:url("../fonts/Ploni-AAA-800.woff2") format("woff2"); font-weight:800; font-style:normal; font-display:swap; }
@font-face { font-family:"Ploni"; src:url("../fonts/Ploni-AAA-900.woff2") format("woff2"); font-weight:900; font-style:normal; font-display:swap; }

/* ---------- Tokens ---------- */
:root {
  --plum:      #32102E;   /* primary dark */
  --plum-deep: #1d0a1b;
  --plum-700:  #45183f;
  --plum-soft: #5a2150;
  --rose:      #E3365A;   /* accent */
  --rose-bright:#ff4d72;
  --rose-soft: #ff96ab;
  --gold:      #FFB23E;
  --cream:     #150611;   /* page base (dark) */
  --cream-2:   #1f0c1a;   /* alt section (dark) */
  --card:      #21101f;   /* card / input surface */
  --line:      rgba(255,255,255,.09);
  --ink:       #F4E7EF;   /* primary text (light) */
  --muted:     #a98ba0;   /* secondary text */
  --white:     #ffffff;

  --grad-rose: linear-gradient(120deg, #ff4d72 0%, #E3365A 55%, #b8204a 100%);
  --grad-plum: linear-gradient(160deg, #45183f 0%, #32102E 60%, #1d0a1b 100%);
  --grad-glow: radial-gradient(60% 60% at 50% 0%, rgba(227,54,90,.35), transparent 70%);

  --r-sm: 12px; --r-md: 20px; --r-lg: 32px; --r-xl: 44px;
  --shadow-sm: 0 6px 22px rgba(0,0,0,.32);
  --shadow-md: 0 22px 55px rgba(0,0,0,.45);
  --shadow-rose: 0 18px 50px rgba(227,54,90,.35);

  --font: "Ploni", "Heebo", "Assistant", system-ui, sans-serif;
  --maxw: 1240px;
  --ease: cubic-bezier(.22,1,.36,.68);
}

/* ---------- Reset ---------- */
*,*::before,*::after { box-sizing: border-box; margin: 0; padding: 0; }
html { scroll-behavior: smooth; -webkit-text-size-adjust: 100%; }
body {
  font-family: var(--font);
  background: var(--cream);
  color: var(--ink);
  direction: rtl;
  line-height: 1.6;
  overflow-x: hidden;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}
a { color: inherit; text-decoration: none; }
ul { list-style: none; }
img, svg { max-width: 100%; display: block; }
button { font-family: inherit; cursor: pointer; border: none; background: none; }
::selection { background: var(--rose); color: #fff; }

/* ---------- Layout ---------- */
.wrap { width: min(100% - 40px, var(--maxw)); margin-inline: auto; }
section { position: relative; }
.section-pad { padding: clamp(64px, 9vw, 130px) 0; }

/* ---------- Type ---------- */
h1,h2,h3,h4 { line-height: 1.08; font-weight: 800; letter-spacing: -.01em; }
.display { font-size: clamp(2.6rem, 7vw, 5.6rem); font-weight: 800; }
.h-sec   { font-size: clamp(2rem, 4.6vw, 3.4rem); font-weight: 800; }
.lead    { font-size: clamp(1.05rem, 1.7vw, 1.3rem); color: var(--muted); font-weight: 400; }
.eyebrow {
  display: inline-flex; align-items: center; gap: 8px;
  font-size: .82rem; font-weight: 700; letter-spacing: .12em;
  text-transform: uppercase; color: var(--rose);
  padding: 7px 16px; border-radius: 100px;
  background: rgba(227,54,90,.10); border: 1px solid rgba(227,54,90,.22);
}
.eyebrow::before { content:""; width:7px; height:7px; border-radius:50%; background: var(--rose); animation: pulse 1.8s infinite; }
.text-rose { color: var(--rose); }
.grad-text {
  background: var(--grad-rose);
  -webkit-background-clip: text; background-clip: text; color: transparent;
}

/* ---------- Buttons ---------- */
.btn {
  position: relative; display: inline-flex; align-items: center; gap: 10px;
  padding: 15px 30px; border-radius: 100px; font-weight: 700; font-size: 1.02rem;
  transition: transform .35s var(--ease), box-shadow .35s var(--ease), background .3s;
  will-change: transform;
}
.btn .ic { transition: transform .35s var(--ease); }
.btn:hover .ic { transform: translateX(-5px); }
.btn-primary { background: var(--grad-rose); color: #fff; box-shadow: var(--shadow-rose); }
.btn-primary:hover { transform: translateY(-3px) scale(1.02); }
.btn-ghost { background: transparent; color: var(--ink); border: 1.5px solid rgba(255,255,255,.22); }
.btn-ghost:hover { border-color: var(--rose); color: var(--rose); transform: translateY(-3px); }
.btn-dark { background: rgba(255,255,255,.08); color: #fff; border: 1.5px solid rgba(255,255,255,.16); }
.btn-dark:hover { transform: translateY(-3px); background: rgba(255,255,255,.14); box-shadow: var(--shadow-md); }
.btn-white { background: #fff; color: var(--plum); }
.btn-white:hover { transform: translateY(-3px); box-shadow: 0 18px 40px rgba(0,0,0,.3); }

/* ---------- Header / Nav ---------- */
.site-header {
  position: fixed; inset: 0 0 auto 0; z-index: 100;
  transition: transform .4s var(--ease), background .4s, backdrop-filter .4s, box-shadow .4s;
}
.site-header.scrolled {
  background: rgba(20,6,15,.78); backdrop-filter: blur(18px) saturate(140%);
  box-shadow: 0 1px 0 rgba(255,255,255,.05), 0 12px 34px rgba(0,0,0,.4);
}
.site-header.hide { transform: translateY(-110%); }
.nav { display: flex; align-items: center; justify-content: space-between; height: 78px; }
.nav-logo { display: flex; align-items: center; gap: 10px; }
.nav-logo svg, .nav-logo img { height: 30px; width: auto; }
.nav-logo .l-ink { display: none; }
.nav-logo .l-white { display: block; }
.nav-links { display: flex; align-items: center; gap: 1px; }
.nav-links a {
  position: relative; padding: 8px 11px; border-radius: 100px; font-weight: 500;
  font-size: .95rem; color: var(--ink); transition: color .25s, background .25s; white-space: nowrap;
}
.nav-links a::after {
  content:""; position:absolute; bottom:4px; right:11px; left:11px; height:2px;
  background: var(--rose); border-radius:2px; transform: scaleX(0); transform-origin: right;
  transition: transform .3s var(--ease);
}
.nav-links a:hover { color: var(--rose); }
.nav-links a:hover::after, .nav-links a.active::after { transform: scaleX(1); }
.nav-links a.active { color: var(--rose); }
/* over the dark hero (header not yet scrolled): light links + burger */
.site-header:not(.scrolled) .nav-links a { color: rgba(255,255,255,.82); }
.site-header:not(.scrolled) .nav-links a:hover,
.site-header:not(.scrolled) .nav-links a.active { color: #fff; }
.site-header:not(.scrolled) .burger span { background: #fff; }
.nav-cta { display: flex; align-items: center; gap: 12px; }

/* nav dropdown */
.nav-dd { position: relative; }
.nav-dd .dd-toggle { display: inline-flex; align-items: center; gap: 6px; cursor: pointer; }
.nav-dd .dd-toggle .caret { transition: transform .3s var(--ease); }
.nav-dd:hover .dd-toggle .caret, .nav-dd:focus-within .dd-toggle .caret { transform: rotate(180deg); }
.dd-menu {
  position: absolute; top: calc(100% + 6px); inset-inline-end: 0; min-width: 240px;
  background: var(--card); border: 1px solid var(--line); border-radius: var(--r-md);
  box-shadow: var(--shadow-md); padding: 8px; z-index: 50;
  opacity: 0; visibility: hidden; transform: translateY(8px); transition: opacity .25s var(--ease), transform .25s var(--ease), visibility .25s;
}
.nav-dd:hover .dd-menu, .nav-dd:focus-within .dd-menu { opacity: 1; visibility: visible; transform: none; }
.dd-menu a { display: flex; align-items: center; gap: 11px; padding: 11px 14px; border-radius: 11px; font-size: 1rem; color: var(--ink); white-space: nowrap; transition: background .2s, color .2s; }
.dd-menu a::after { content: none !important; }
.dd-menu a:hover { background: rgba(227,54,90,.12); color: var(--rose); }
.dd-menu a .dd-ic { width: 34px; height: 34px; border-radius: 9px; display: grid; place-items: center; background: rgba(227,54,90,.1); color: var(--rose); flex: 0 0 auto; }
.dd-menu .dd-all { margin-top: 4px; border-top: 1px solid var(--line); border-radius: 0; color: var(--muted); font-weight: 600; }

.burger { display: none; width: 44px; height: 44px; border-radius: 12px; position: relative; }
.burger span { position:absolute; right:11px; height:2px; width:22px; background: var(--ink); border-radius:2px; transition:.3s var(--ease); }
.burger span:nth-child(1){ top:15px; } .burger span:nth-child(2){ top:21px; } .burger span:nth-child(3){ top:27px; }
body.menu-open .burger span:nth-child(1){ top:21px; transform: rotate(45deg); }
body.menu-open .burger span:nth-child(2){ opacity:0; }
body.menu-open .burger span:nth-child(3){ top:21px; transform: rotate(-45deg); }

/* mobile menu */
.mobile-menu {
  position: fixed; inset: 0; z-index: 99; background: var(--grad-plum);
  display: flex; flex-direction: column; justify-content: center; gap: 6px;
  padding: 0 32px; transform: translateY(-100%); transition: transform .55s var(--ease);
}
body.menu-open .mobile-menu { transform: translateY(0); }
.mobile-menu a { color: #fff; font-size: 2rem; font-weight: 800; padding: 10px 0; opacity:.0; transform: translateY(20px); }
body.menu-open .mobile-menu a { animation: slideUp .5s var(--ease) forwards; }
body.menu-open .mobile-menu a:nth-child(1){animation-delay:.12s}
body.menu-open .mobile-menu a:nth-child(2){animation-delay:.18s}
body.menu-open .mobile-menu a:nth-child(3){animation-delay:.24s}
body.menu-open .mobile-menu a:nth-child(4){animation-delay:.30s}
body.menu-open .mobile-menu a:nth-child(5){animation-delay:.36s}
body.menu-open .mobile-menu a:nth-child(6){animation-delay:.42s}

/* ---------- Hero ---------- */
.hero { position: relative; background: var(--grad-plum); color: #fff; overflow: hidden; min-height: 100vh; min-height: 100svh; display: flex; flex-direction: column; justify-content: center; padding: 120px 0 80px; }
.hero::before { display: none; }
.hero-video { position:absolute; inset:0; width:100%; height:100%; object-fit:cover; z-index:0; pointer-events:none; }
.hero-veil { display: none; }
.hero .blob, .hero .star { z-index: 2; opacity:.7; }
.hero h1, .hero .lead, .hero .eyebrow { text-shadow: 0 2px 26px rgba(10,3,8,.65), 0 1px 4px rgba(10,3,8,.5); }
.page-hero.has-video h1, .page-hero.has-video .lead, .page-hero.has-video .crumb { text-shadow: 0 2px 22px rgba(10,3,8,.6), 0 1px 4px rgba(10,3,8,.5); }
.page-hero.has-video { min-height: 100vh; min-height: 100svh; display: flex; flex-direction: column; justify-content: center; }
/* natural-color video: no veil, no glow tint */
.page-hero.has-video::before { display: none; }
.page-hero.has-video .hero-veil { display: none; }
.hero-grid { position:absolute; inset:0; opacity:.06;
  background-image: linear-gradient(rgba(255,255,255,.6) 1px, transparent 1px), linear-gradient(90deg, rgba(255,255,255,.6) 1px, transparent 1px);
  background-size: 56px 56px; -webkit-mask-image: radial-gradient(70% 60% at 50% 30%, #000, transparent 75%); mask-image: radial-gradient(70% 60% at 50% 30%, #000, transparent 75%); }
.hero-inner { position: relative; z-index: 3; text-align: center; }
.hero h1 { color:#fff; margin: 18px auto 0; max-width: 14ch; }
.hero .lead { color: rgba(255,255,255,.74); max-width: 56ch; margin: 22px auto 0; }
.hero-cta { display:flex; gap:14px; justify-content:center; flex-wrap:wrap; margin-top: 36px; }
.hero-tags { display:flex; gap:10px; justify-content:center; flex-wrap:wrap; margin-top: 30px; }
.hero-tags span { font-size:.86rem; padding:8px 16px; border-radius:100px; background: rgba(255,255,255,.07); border:1px solid rgba(255,255,255,.14); color: rgba(255,255,255,.86); }

/* floating shapes — removed per request */
.blob, .star { display: none !important; }
.blob { position:absolute; border-radius:50%; filter: blur(2px); z-index:1; pointer-events:none; }
.blob.b1 { width:130px; height:130px; background: var(--grad-rose); top:18%; right:8%; opacity:.85; animation: float 7s ease-in-out infinite; }
.blob.b2 { width:80px; height:80px; background: linear-gradient(135deg,#FFB23E,#ff7a59); top:62%; left:9%; opacity:.8; animation: float 9s ease-in-out infinite reverse; }
.blob.b3 { width:46px; height:46px; background:#fff; top:30%; left:16%; opacity:.5; animation: float 6s ease-in-out infinite; }
.star { position:absolute; z-index:1; color:var(--rose); animation: spin 12s linear infinite; }

/* ---------- Marquee logo cloud ---------- */
.marquee { overflow: hidden; padding: 26px 0; -webkit-mask-image: linear-gradient(90deg, transparent, #000 12%, #000 88%, transparent); mask-image: linear-gradient(90deg, transparent, #000 12%, #000 88%, transparent); }
.marquee-track { display:flex; gap: 60px; width: max-content; animation: marquee 32s linear infinite; }
.marquee:hover .marquee-track { animation-play-state: paused; }
.marquee-track span { font-size: clamp(1.3rem,2.4vw,2rem); font-weight: 800; color: var(--ink); opacity:.30; white-space: nowrap; transition: opacity .3s, color .3s; }
.marquee-track span:hover { opacity:1; color: var(--rose); }
.marquee-track .client-logo { height: 46px; width: auto; max-width: 150px; object-fit: contain; opacity: .6; transition: opacity .3s, transform .3s; flex: 0 0 auto; }
.marquee-track .client-logo:hover { opacity: 1; transform: scale(1.08); }
.marquee { padding-block: 30px; }
.marquee-track { align-items: center; }

/* ---------- Client logos — 3-row marquee (transparent, B&W → color) ---------- */
.logo-rows { display: flex; flex-direction: column; gap: 10px; }
.logo-marq { overflow: hidden; direction: ltr; }
.logo-row { display: flex; width: max-content; align-items: center; direction: ltr; will-change: transform; }
.logo-row.lft { animation: marq-left 60s linear infinite; }
.logo-row.rgt { animation: marq-right 60s linear infinite; }
.logo-marq:hover .logo-row { animation-play-state: paused; }
.logo-row img { height: 158px; width: 260px; max-width: 260px; margin-inline: 12px; object-fit: contain; background: #fff; padding: 8px 14px; border-radius: 22px; box-shadow: 0 8px 24px rgba(0,0,0,.22); opacity: 1; transition: transform .35s, box-shadow .35s; flex: 0 0 auto; }
.logo-row img:hover { transform: translateY(-5px) scale(1.03); box-shadow: 0 16px 38px rgba(0,0,0,.32); }
@keyframes marq-left { from { transform: translateX(0); } to { transform: translateX(-50%); } }
@keyframes marq-right { from { transform: translateX(-50%); } to { transform: translateX(0); } }
@media (max-width: 600px) { .logo-row img { height: 116px; width: 188px; max-width: 188px; padding: 6px 10px; border-radius: 18px; margin-inline: 8px; } }

/* ---------- Cards / grids ---------- */
.grid { display:grid; gap: 22px; }
.cols-2 { grid-template-columns: repeat(2,1fr); }
.cols-3 { grid-template-columns: repeat(3,1fr); }
.cols-4 { grid-template-columns: repeat(4,1fr); }

.card {
  position: relative; background: var(--card); border-radius: var(--r-lg); padding: 34px;
  border: 1px solid var(--line); box-shadow: var(--shadow-sm); overflow: hidden;
  transition: transform .45s var(--ease), box-shadow .45s var(--ease), border-color .3s;
}
.card::after { content:""; position:absolute; inset:0; background: var(--grad-glow); opacity:0; transition: opacity .4s; pointer-events:none; }
.card:hover { transform: translateY(-8px); box-shadow: var(--shadow-md); border-color: rgba(227,54,90,.3); }
.card:hover::after { opacity:.4; }
.card .card-ic { width:58px; height:58px; border-radius:16px; display:grid; place-items:center; background: rgba(227,54,90,.10); color: var(--rose); margin-bottom: 20px; transition: transform .4s var(--ease), background .3s; }
.card:hover .card-ic { transform: scale(1.08) rotate(-6deg); background: var(--grad-rose); color:#fff; }
.card h3 { font-size: 1.4rem; margin-bottom: 10px; }
.card p { color: var(--muted); font-size: 1rem; }
.card .card-num { position:absolute; top:24px; left:28px; font-size: 2.4rem; font-weight: 800; color: rgba(255,255,255,.08); }

/* ---------- Section heading block ---------- */
.head-block { max-width: 60ch; margin-bottom: 52px; }
.head-block.center { margin-inline: auto; text-align: center; }
.head-block p { margin-top: 16px; }

/* ---------- Portfolio ---------- */
.work-grid { display:grid; grid-template-columns: repeat(12,1fr); gap: 20px; }
.work-item { position: relative; border-radius: var(--r-lg); overflow: hidden; min-height: 280px; box-shadow: var(--shadow-sm); cursor: pointer; }
.work-item img { position:absolute; inset:0; width:100%; height:100%; object-fit: cover; transition: transform .7s var(--ease); }
.work-item:hover img { transform: scale(1.07); }
.work-item .ov { position:absolute; inset:0; background: linear-gradient(0deg, rgba(29,10,27,.88) 0%, rgba(29,10,27,.18) 55%, transparent); display:flex; flex-direction:column; justify-content:flex-end; padding: 26px; opacity:.85; transition: opacity .4s; }
.work-item:hover .ov { opacity:1; }
.work-item .ov small { color: var(--rose-soft); font-weight:700; letter-spacing:.08em; text-transform:uppercase; font-size:.78rem; }
.work-item .ov h3 { color:#fff; font-size:1.5rem; margin-top:6px; }
.work-item .ov p { color: rgba(255,255,255,.78); font-size:.95rem; margin-top:6px; transform: translateY(8px); opacity:0; transition:.4s var(--ease); }
.work-item:hover .ov p { transform: translateY(0); opacity:1; }
.span-7 { grid-column: span 7; } .span-5 { grid-column: span 5; }
.span-6 { grid-column: span 6; } .span-4 { grid-column: span 4; } .span-12 { grid-column: span 12; }
.tall { min-height: 380px; }

/* ---------- Projects full-bleed grid (5 per row) ---------- */
.proj-bleed { width: 100vw; margin-inline: calc(50% - 50vw); padding: 0 12px; }
.proj-grid { display: grid; grid-template-columns: repeat(5, 1fr); gap: 10px; }
.proj-item { position: relative; aspect-ratio: 1 / 1; border-radius: 14px; overflow: hidden; cursor: pointer; box-shadow: var(--shadow-sm); }
.proj-item img { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; transition: transform .7s var(--ease); }
.proj-item:hover img { transform: scale(1.08); }
.proj-item .ov { position: absolute; inset: 0; background: linear-gradient(0deg, rgba(10,3,8,.9) 0%, rgba(10,3,8,.15) 55%, transparent); display: flex; flex-direction: column; justify-content: flex-end; padding: 16px; opacity: 0; transition: opacity .4s; }
.proj-item:hover .ov { opacity: 1; }
.proj-item .ov small { color: var(--rose-soft); font-weight: 700; text-transform: uppercase; font-size: .68rem; letter-spacing: .06em; }
.proj-item .ov h3 { color: #fff; font-size: 1.02rem; margin-top: 3px; line-height: 1.2; }
@media (max-width: 1100px) { .proj-grid { grid-template-columns: repeat(4, 1fr); } }
@media (max-width: 820px)  { .proj-grid { grid-template-columns: repeat(3, 1fr); } }
@media (max-width: 540px)  { .proj-grid { grid-template-columns: repeat(2, 1fr); } }

/* ---------- Process ---------- */
.process-step { display:grid; grid-template-columns: 90px 1fr; gap: 24px; padding: 30px 0; border-top: 1px solid var(--line); transition: padding .4s; }
.process-step:hover { padding-inline-start: 14px; }
.process-step .num { font-size: 2.6rem; font-weight: 800; color: var(--rose); line-height:1; }
.process-step h3 { font-size: 1.5rem; margin-bottom: 8px; }
.process-step p { color: var(--muted); max-width: 60ch; }

/* ---------- Stats ---------- */
.stats { display:grid; grid-template-columns: repeat(4,1fr); gap: 24px; }
.stat { text-align:center; }
.stat .num { font-size: clamp(2.4rem,5vw,3.6rem); font-weight: 800; background: var(--grad-rose); -webkit-background-clip:text; background-clip:text; color: transparent; }
.stat .lbl { color: var(--muted); font-weight: 500; margin-top: 4px; }

/* ---------- FAQ ---------- */
.faq-item { border-bottom: 1px solid var(--line); }
.faq-q { width:100%; text-align: right; display:flex; align-items:center; justify-content:space-between; gap:16px; padding: 24px 0; font-size: 1.25rem; font-weight: 700; color: var(--ink); }
.faq-q .pm { flex: 0 0 34px; width:34px; height:34px; border-radius:50%; border:1.5px solid rgba(255,255,255,.22); display:grid; place-items:center; transition: transform .35s var(--ease), background .3s, color .3s, border-color .3s; }
.faq-item.open .faq-q .pm { transform: rotate(135deg); background: var(--rose); color:#fff; border-color: var(--rose); }
.faq-a { max-height:0; overflow:hidden; transition: max-height .45s var(--ease); }
.faq-a p { padding: 0 0 24px; color: var(--muted); max-width: 72ch; }

/* ---------- CTA band ---------- */
.cta-band { position: relative; background: var(--grad-plum); color:#fff; border-radius: var(--r-xl); padding: clamp(44px,7vw,90px); overflow: hidden; text-align: center; }
.cta-band::before { content:""; position:absolute; inset:0; background: var(--grad-glow); }
.cta-band > * { position: relative; z-index: 2; }
.cta-band h2 { color:#fff; }
.cta-band .lead { color: rgba(255,255,255,.78); margin: 16px auto 30px; max-width: 50ch; }

/* ---------- Footer ---------- */
.site-footer { background: var(--plum-deep); color: rgba(255,255,255,.7); padding: 80px 0 30px; }
.footer-top { display:grid; grid-template-columns: 1.6fr 1fr 1fr 1.2fr; gap: 40px; }
.site-footer h4 { color:#fff; font-size: 1rem; letter-spacing:.04em; margin-bottom: 18px; text-transform: uppercase; }
.site-footer a { transition: color .25s; }
.site-footer a:hover { color: var(--rose-soft); }
.footer-li { margin-bottom: 11px; }
.footer-logo svg, .footer-logo img { height: 34px; margin-bottom: 18px; }
.footer-about { max-width: 38ch; font-size: .98rem; line-height: 1.7; }
.socials { display:flex; gap:10px; margin-top: 20px; }
.socials a { width:42px; height:42px; border-radius:12px; display:grid; place-items:center; background: rgba(255,255,255,.07); color:#fff; transition: background .3s, transform .3s; }
.socials a:hover { background: var(--grad-rose); transform: translateY(-3px); }
.footer-bottom { display:flex; justify-content:space-between; flex-wrap:wrap; gap:12px; margin-top: 56px; padding-top: 24px; border-top: 1px solid rgba(255,255,255,.1); font-size: .88rem; }

/* ---------- Forms ---------- */
.form-grid { display:grid; grid-template-columns: 1fr 1fr; gap: 18px; }
.field { display:flex; flex-direction:column; gap:8px; }
.field.full { grid-column: 1 / -1; }
.field label { font-weight: 600; font-size: .95rem; }
.field input, .field select, .field textarea {
  font-family: inherit; font-size: 1rem; padding: 14px 18px; border-radius: var(--r-sm);
  border: 1.5px solid var(--line); background: var(--card); color: var(--ink); transition: border-color .25s, box-shadow .25s;
}
.field input::placeholder, .field textarea::placeholder { color: var(--muted); }
.field textarea { resize: vertical; min-height: 130px; }
.field input:focus, .field select:focus, .field textarea:focus { outline:none; border-color: var(--rose); box-shadow: 0 0 0 4px rgba(227,54,90,.12); }
.chips { display:flex; flex-wrap:wrap; gap:10px; }
.chip { padding: 10px 18px; border-radius:100px; border:1.5px solid rgba(255,255,255,.18); font-weight:600; font-size:.95rem; transition:.25s; user-select:none; }
.chip:hover { border-color: var(--rose); color: var(--rose); }
.chip.sel { background: var(--grad-rose); color:#fff; border-color: transparent; }

/* ---------- Page hero (inner) ---------- */
.page-hero { background: var(--grad-plum); color:#fff; padding: 150px 0 70px; text-align:center; position:relative; overflow:hidden; }
.page-hero::before { content:""; position:absolute; inset:0; background: var(--grad-glow); }
.page-hero .wrap { position:relative; z-index:2; }
.page-hero h1 { color:#fff; }
.page-hero .lead { color: rgba(255,255,255,.76); max-width: 60ch; margin: 18px auto 0; }
.crumb { font-size:.9rem; color: var(--rose-soft); margin-bottom: 14px; font-weight:600; }

/* ---------- Reveal animation ---------- */
.reveal { opacity: 0; transform: translateY(34px); transition: opacity .8s var(--ease), transform .8s var(--ease); }
.reveal.in { opacity: 1; transform: none; }
.reveal.d1 { transition-delay: .08s; } .reveal.d2 { transition-delay: .16s; }
.reveal.d3 { transition-delay: .24s; } .reveal.d4 { transition-delay: .32s; }
.reveal.d5 { transition-delay: .40s; }

/* ---------- Scroll progress + cursor ---------- */
.scroll-bar { position: fixed; top:0; right:0; height:3px; width:0; background: var(--grad-rose); z-index: 200; }
.cursor-dot { position: fixed; top:0; left:0; width:40px; height:40px; border:1.5px solid var(--rose); border-radius:50%; pointer-events:none; z-index:300; transform: translate(-50%,-50%); transition: width .25s, height .25s, background .25s, opacity .3s; mix-blend-mode: difference; opacity:0; }

/* ---------- Podcast / התוכן שלנו ---------- */
.ep-play { width: 60px; height: 60px; border-radius: 50%; background: var(--grad-rose); color: #fff; display: grid; place-items: center; box-shadow: var(--shadow-rose); transition: transform .25s; flex: 0 0 auto; cursor: pointer; }
.ep-play:hover { transform: scale(1.08); }
.ep-play.playing .pl-play { display: none; }
.ep-play .pl-pause { display: none; }
.ep-play.playing .pl-pause { display: block; }

.ep-featured { display: grid; grid-template-columns: 320px 1fr; gap: 34px; background: var(--card); border: 1px solid var(--line); border-radius: var(--r-lg); padding: 30px; box-shadow: var(--shadow-sm); align-items: center; }
.ep-featured .ep-cover { aspect-ratio: 1; border-radius: var(--r-md); overflow: hidden; position: relative; }
.ep-featured .ep-cover img { width: 100%; height: 100%; object-fit: cover; }
.ep-featured .ep-cover .ep-play { position: absolute; inset: 50% auto auto 50%; transform: translate(-50%,-50%); width: 72px; height: 72px; }
.ep-featured .ep-cover .ep-play:hover { transform: translate(-50%,-50%) scale(1.08); }
.ep-num { color: var(--rose); font-weight: 800; letter-spacing: .06em; font-size: .9rem; }
.ep-featured h2 { font-size: clamp(1.5rem,2.6vw,2.1rem); margin: 8px 0 12px; }
.player { margin-top: 22px; display: flex; align-items: center; gap: 14px; }
.player .progress { flex: 1; height: 7px; border-radius: 7px; background: rgba(255,255,255,.12); position: relative; overflow: hidden; cursor: pointer; }
.player .progress > i { position: absolute; inset-block: 0; inset-inline-start: 0; width: 28%; background: var(--grad-rose); border-radius: 7px; }
.player .ep-time { color: var(--muted); font-size: .85rem; font-variant-numeric: tabular-nums; }

.ep-list { display: grid; gap: 16px; }
.ep-row { display: flex; align-items: center; gap: 18px; background: var(--card); border: 1px solid var(--line); border-radius: var(--r-md); padding: 16px 20px; transition: transform .3s var(--ease), border-color .3s; }
.ep-row:hover { transform: translateX(-6px); border-color: rgba(227,54,90,.3); }
.ep-row .ep-thumb { width: 66px; height: 66px; border-radius: 12px; overflow: hidden; flex: 0 0 auto; }
.ep-row .ep-thumb img { width: 100%; height: 100%; object-fit: cover; }
.ep-row .ep-info { flex: 1; min-width: 0; }
.ep-row .ep-info h3 { font-size: 1.14rem; }
.ep-row .ep-info p { color: var(--muted); font-size: .92rem; margin-top: 2px; overflow: hidden; text-overflow: ellipsis; white-space: nowrap; }
.ep-row .ep-meta { color: var(--muted); font-size: .85rem; white-space: nowrap; }
.ep-row .ep-play { width: 46px; height: 46px; box-shadow: none; }

.platforms { display: flex; gap: 12px; flex-wrap: wrap; }
.platform { display: inline-flex; align-items: center; gap: 9px; padding: 12px 22px; border-radius: 100px; background: var(--card); border: 1px solid var(--line); font-weight: 600; color: var(--ink); transition: border-color .25s, color .25s, transform .25s; }
.platform:hover { border-color: var(--rose); color: var(--rose); transform: translateY(-2px); }
@media (max-width: 760px) { .ep-featured { grid-template-columns: 1fr; text-align: center; } .ep-featured .ep-cover { max-width: 280px; margin-inline: auto; } .ep-row .ep-info p { white-space: normal; } }

/* vertical (story 9:16) video tiles, 3 per row */
.video-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px; }
.video-card { position: relative; aspect-ratio: 1080 / 1920; border-radius: var(--r-lg); overflow: hidden; background: #000; border: 1px solid var(--line); box-shadow: var(--shadow-sm); cursor: pointer; transition: transform .4s var(--ease), box-shadow .4s var(--ease), border-color .3s; }
.video-card:hover { transform: translateY(-6px); box-shadow: var(--shadow-md); border-color: rgba(227,54,90,.35); }
.video-card video { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; display: block; background: #000; }
.video-card .vc-ov { position: absolute; inset: 0; background: linear-gradient(0deg, rgba(10,3,8,.82), rgba(10,3,8,.05) 42%, transparent); display: flex; flex-direction: column; justify-content: flex-end; padding: 22px; transition: opacity .35s; }
.video-card .vc-play2 { position: absolute; top: 50%; left: 50%; transform: translate(-50%,-50%); width: 76px; height: 76px; border-radius: 50%; background: rgba(255,255,255,.16); -webkit-backdrop-filter: blur(6px); backdrop-filter: blur(6px); border: 2px solid rgba(255,255,255,.85); color: #fff; display: grid; place-items: center; transition: transform .3s var(--ease), background .3s, border-color .3s; }
.video-card:hover .vc-play2 { transform: translate(-50%,-50%) scale(1.12); background: var(--grad-rose); border-color: transparent; }
.video-card .vc-cat { color: var(--rose-soft); font-weight: 700; font-size: .76rem; letter-spacing: .06em; }
.video-card .vc-ttl { color: #fff; font-size: 1.16rem; line-height: 1.25; margin-top: 5px; }
.video-card .vc-dur { position: absolute; top: 14px; inset-inline-start: 14px; background: rgba(0,0,0,.55); color: #fff; font-size: .78rem; font-weight: 600; padding: 4px 11px; border-radius: 100px; -webkit-backdrop-filter: blur(4px); backdrop-filter: blur(4px); z-index: 2; }
.video-card.playing .vc-ov, .video-card.playing .vc-play2, .video-card.playing .vc-dur { opacity: 0; pointer-events: none; }
@media (max-width: 980px) { .video-grid { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 600px) { .video-grid { grid-template-columns: 1fr; } .video-card { max-width: 340px; margin-inline: auto; } }

/* ---------- Product / service page ---------- */
.check-list { display: grid; gap: 14px; margin-top: 22px; }
.check-list li { display: flex; align-items: flex-start; gap: 12px; color: var(--ink); font-size: 1.05rem; }
.check-list .ck { flex: 0 0 26px; width: 26px; height: 26px; border-radius: 50%; background: var(--grad-rose); color: #fff; display: grid; place-items: center; margin-top: 2px; }
.reason-row { display: flex; align-items: center; gap: 14px; padding: 18px 22px; background: var(--card); border: 1px solid var(--line); border-radius: 100px; margin-bottom: 14px; transition: transform .3s var(--ease), border-color .3s; }
.reason-row:hover { transform: translateX(-6px); border-color: rgba(227,54,90,.3); }
.reason-row .rr-ic { flex: 0 0 42px; width: 42px; height: 42px; border-radius: 50%; background: var(--grad-rose); color: #fff; display: grid; place-items: center; }
.reason-row h3 { font-size: 1.15rem; }
.reason-row p { color: var(--muted); font-size: .92rem; margin-top: 2px; }
.visual-card { aspect-ratio: 1/1; border-radius: var(--r-lg); background: var(--grad-plum); position: relative; overflow: hidden; display: grid; place-items: center; border: 1px solid var(--line); }
.visual-card::before { content: ""; position: absolute; inset: 0; background: var(--grad-glow); }
.visual-card .vc-emoji { font-size: clamp(4rem,10vw,7rem); position: relative; z-index: 2; }
.visual-card .vc-badge { position: absolute; bottom: 20px; inset-inline-start: 20px; z-index: 3; background: #fff; color: var(--plum); font-weight: 700; padding: 10px 18px; border-radius: 100px; display: flex; align-items: center; gap: 8px; box-shadow: var(--shadow-sm); font-size: .92rem; }

/* ---------- Blog / מרכז מידע ---------- */
.post-grid { display: grid; grid-template-columns: repeat(3,1fr); gap: 26px; }
.post-card {
  display: flex; flex-direction: column; background: var(--card); border: 1px solid var(--line);
  border-radius: var(--r-lg); overflow: hidden; box-shadow: var(--shadow-sm);
  transition: transform .45s var(--ease), box-shadow .45s var(--ease), border-color .3s;
}
.post-card:hover { transform: translateY(-8px); box-shadow: var(--shadow-md); border-color: rgba(227,54,90,.3); }
.post-thumb { position: relative; aspect-ratio: 3/2; overflow: hidden; }
.post-thumb img { width: 100%; height: 100%; object-fit: cover; transition: transform .7s var(--ease); }
.post-card:hover .post-thumb img { transform: scale(1.07); }
.post-cat {
  position: absolute; top: 14px; inset-inline-start: 14px; z-index: 2;
  font-size: .74rem; font-weight: 700; letter-spacing: .06em; text-transform: uppercase;
  color: #fff; background: var(--grad-rose); padding: 6px 13px; border-radius: 100px;
}
.post-body { padding: 24px 24px 26px; display: flex; flex-direction: column; flex: 1; }
.post-body h3 { font-size: 1.28rem; line-height: 1.25; margin-bottom: 10px; }
.post-card:hover .post-body h3 { color: var(--rose); }
.post-body p { color: var(--muted); font-size: .98rem; flex: 1; }
.post-meta { display: flex; align-items: center; gap: 12px; margin-top: 18px; font-size: .85rem; color: var(--muted); font-weight: 500; }
.post-meta .dot { width: 4px; height: 4px; border-radius: 50%; background: var(--muted); }
.post-readmore { margin-top: 16px; font-weight: 700; color: var(--rose); display: inline-flex; align-items: center; gap: 7px; }
.post-readmore .ic { transition: transform .3s var(--ease); }
.post-card:hover .post-readmore .ic { transform: translateX(-5px); }

/* insights search */
.insights-search { width: min(100%, 580px); margin: 28px auto 0; position: relative; z-index: 5; }
.insights-search form { display: flex; align-items: center; gap: 6px; background: rgba(255,255,255,.06); border: 1.5px solid rgba(255,255,255,.16); border-radius: 100px; padding: 6px 22px 6px 6px; transition: border-color .25s, box-shadow .25s, background .25s; }
.insights-search form:focus-within { border-color: var(--rose); background: rgba(255,255,255,.1); box-shadow: 0 0 0 4px rgba(227,54,90,.16); }
.insights-search input { flex: 1; background: transparent; border: none; outline: none; color: #fff; font-family: inherit; font-size: 1.04rem; padding: 11px 4px; min-width: 0; }
.insights-search input::placeholder { color: rgba(255,255,255,.55); }
.insights-search .s-btn { width: 48px; height: 48px; border-radius: 50%; background: var(--grad-rose); color: #fff; display: grid; place-items: center; flex: 0 0 auto; transition: transform .25s; }
.insights-search .s-btn:hover { transform: scale(1.07); }
.insights-search .suggest { position: absolute; top: calc(100% + 10px); inset-inline: 0; background: var(--card); border: 1px solid var(--line); border-radius: var(--r-md); box-shadow: var(--shadow-md); overflow: hidden; z-index: 30; display: none; text-align: right; }
.insights-search .suggest.show { display: block; }
.insights-search .suggest a { display: flex; align-items: center; gap: 10px; padding: 13px 20px; color: var(--ink); border-bottom: 1px solid var(--line); transition: background .2s, color .2s; }
.insights-search .suggest a:last-child { border-bottom: none; }
.insights-search .suggest a:hover { background: rgba(227,54,90,.1); color: var(--rose); }
.insights-search .suggest .sg-cat { font-size: .72rem; font-weight: 700; color: var(--rose); background: rgba(227,54,90,.12); padding: 3px 9px; border-radius: 100px; flex: 0 0 auto; }
.insights-search .suggest .sg-empty { padding: 16px 20px; color: var(--muted); }

/* slider */
.slider-head { display: flex; align-items: center; justify-content: space-between; gap: 16px; margin-bottom: 28px; }
.slider-nav { display: flex; gap: 10px; }
.slider-btn { width: 52px; height: 52px; border-radius: 50%; border: 1.5px solid var(--line); color: var(--ink); display: grid; place-items: center; background: var(--card); transition: background .25s, color .25s, border-color .25s, transform .25s, opacity .25s; }
.slider-btn:hover { background: var(--grad-rose); color: #fff; border-color: transparent; transform: translateY(-2px); }
.slider-btn:disabled { opacity: .3; cursor: not-allowed; transform: none; background: var(--card); color: var(--ink); border-color: var(--line); }
.slider-viewport { overflow-x: auto; scroll-snap-type: x mandatory; scroll-behavior: smooth; -ms-overflow-style: none; scrollbar-width: none; cursor: grab; }
.slider-viewport::-webkit-scrollbar { display: none; }
.slider-viewport.dragging { cursor: grabbing; scroll-behavior: auto; }
.slider-track { display: flex; gap: 24px; padding-bottom: 6px; }
.slide { flex: 0 0 348px; max-width: 348px; scroll-snap-align: start; }
@media (max-width: 760px) { .slide { flex-basis: 82%; max-width: 82%; } }

/* search results grid */
.results-empty { text-align: center; padding: 40px 0; color: var(--muted); font-size: 1.1rem; }
.results-empty strong { color: var(--ink); }

/* featured */
.post-featured { display: grid; grid-template-columns: 1.1fr 1fr; gap: 0; background: var(--card); border: 1px solid var(--line); border-radius: var(--r-lg); overflow: hidden; box-shadow: var(--shadow-sm); margin-bottom: 40px; transition: border-color .3s, box-shadow .4s; }
.post-featured:hover { border-color: rgba(227,54,90,.3); box-shadow: var(--shadow-md); }
.post-featured .post-thumb { aspect-ratio: auto; min-height: 320px; }
.post-featured .pf-body { padding: clamp(28px,4vw,48px); display: flex; flex-direction: column; justify-content: center; }
.post-featured .pf-body h2 { font-size: clamp(1.6rem,2.6vw,2.3rem); line-height: 1.18; margin: 12px 0 14px; }
.post-featured:hover .pf-body h2 { color: var(--rose); }

/* article page */
.article-wrap { width: min(100% - 40px, 760px); margin-inline: auto; }
.article-body { font-size: 1.12rem; line-height: 1.85; color: #e9d9e4; }
.article-body > * { margin-bottom: 1.3em; }
.article-body h2 { font-size: 1.7rem; margin-top: 1.5em; color: #fff; }
.article-body h3 { font-size: 1.32rem; margin-top: 1.2em; color: #fff; }
.article-body a { color: var(--rose); text-decoration: underline; text-underline-offset: 3px; }
.article-body strong { color: #fff; }
.article-body ul, .article-body ol { padding-inline-start: 1.3em; }
.article-body li { margin-bottom: .5em; }
.article-body img { border-radius: var(--r-md); margin: 1.6em 0; }
.article-body blockquote {
  border-inline-start: 4px solid var(--rose); padding: 6px 22px; margin: 1.6em 0;
  font-size: 1.3rem; font-weight: 600; color: #fff; background: rgba(227,54,90,.07); border-radius: 0 var(--r-sm) var(--r-sm) 0;
}
.article-meta { display: flex; align-items: center; justify-content: center; gap: 14px; flex-wrap: wrap; color: rgba(255,255,255,.7); font-weight: 500; margin-top: 18px; }
.article-meta .dot { width: 4px; height: 4px; border-radius: 50%; background: rgba(255,255,255,.5); }
.article-hero-img { width: min(100% - 40px, 980px); margin: -50px auto 0; position: relative; z-index: 3; border-radius: var(--r-lg); overflow: hidden; box-shadow: var(--shadow-md); }
.article-hero-img img { width: 100%; display: block; }

@media (max-width: 980px) { .post-grid { grid-template-columns: repeat(2,1fr); } .post-featured { grid-template-columns: 1fr; } }
@media (max-width: 600px) { .post-grid { grid-template-columns: 1fr; } }

/* ---------- Sticky contact bar ---------- */
.sticky-cta {
  position: fixed; left: 0; right: 0; bottom: 0; z-index: 95;
  background: var(--grad-plum); border-top: 2px solid var(--rose);
  box-shadow: 0 -12px 34px rgba(29,10,27,.32);
  transform: translateY(120%); transition: transform .55s var(--ease);
}
.sticky-cta.show { transform: none; }
.sticky-cta .scwrap {
  display: flex; align-items: center; gap: 16px;
  width: min(100% - 28px, var(--maxw)); margin-inline: auto; padding: 11px 0;
}
.sticky-cta .sc-text { color: #fff; font-weight: 800; font-size: 1.05rem; line-height: 1.15; white-space: nowrap; }
.sticky-cta .sc-text small { display: block; color: var(--rose-soft); font-weight: 600; font-size: .78rem; }
.sticky-cta .sc-form { display: flex; align-items: center; gap: 9px; flex: 1; min-width: 0; }
.sticky-cta input, .sticky-cta select {
  height: 46px; flex: 1; min-width: 0; border-radius: 11px; padding: 0 14px;
  font-family: inherit; font-size: .95rem; color: #fff;
  background: rgba(255,255,255,.08); border: 1px solid rgba(255,255,255,.18);
  transition: border-color .25s, background .25s;
}
.sticky-cta input::placeholder { color: rgba(255,255,255,.55); }
.sticky-cta select { color: rgba(255,255,255,.7); cursor: pointer; }
.sticky-cta select:valid { color: #fff; }
.sticky-cta select option { color: #2A1024; }
.sticky-cta input:focus, .sticky-cta select:focus { outline: none; border-color: var(--rose); background: rgba(255,255,255,.15); }
.sticky-cta .sc-form .btn { flex: 0 0 auto; padding: 13px 24px; white-space: nowrap; }
.sticky-cta .sc-close {
  position: absolute; top: -13px; left: 16px; width: 28px; height: 28px; border-radius: 50%;
  background: var(--rose); color: #fff; font-size: 1.1rem; line-height: 1; display: grid; place-items: center;
  box-shadow: var(--shadow-sm); transition: transform .25s;
}
.sticky-cta .sc-close:hover { transform: scale(1.12) rotate(90deg); }
.sticky-cta .sc-mobile { display: none; }
.sticky-cta .sc-toast {
  position: absolute; inset: 0; display: none; align-items: center; justify-content: center;
  background: var(--grad-plum); color: #fff; font-weight: 800; font-size: 1.1rem; border-top: 2px solid var(--rose);
}
.sticky-cta.done .sc-toast { display: flex; }
body.has-sticky { padding-bottom: 70px; }

@media (max-width: 860px) {
  .sticky-cta .sc-form, .sticky-cta .sc-text small { display: none; }
  .sticky-cta .sc-mobile { display: inline-flex; flex: 1; justify-content: center; }
  .sticky-cta .scwrap { padding: 10px 0; }
  body.has-sticky { padding-bottom: 66px; }
}

/* ---------- Keyframes ---------- */
@keyframes float { 0%,100%{ transform: translateY(0) } 50%{ transform: translateY(-26px) } }
@keyframes spin { to { transform: rotate(360deg) } }
@keyframes pulse { 0%,100%{ transform: scale(1); opacity:1 } 50%{ transform: scale(1.5); opacity:.5 } }
@keyframes marquee { to { transform: translateX(50%) } }
@keyframes slideUp { to { opacity:1; transform: translateY(0) } }

/* ---------- Responsive ---------- */
@media (max-width: 980px) {
  .cols-4 { grid-template-columns: repeat(2,1fr); }
  .cols-3 { grid-template-columns: repeat(2,1fr); }
  .footer-top { grid-template-columns: 1fr 1fr; }
  .stats { grid-template-columns: repeat(2,1fr); }
  .work-grid > * { grid-column: span 12 !important; }
}
@media (max-width: 1080px) {
  .nav-links, .nav-cta .btn { display: none; }
  .burger { display: block; }
}
@media (max-width: 760px) {
  .cols-2, .cols-3, .cols-4 { grid-template-columns: 1fr; }
  .form-grid { grid-template-columns: 1fr; }
  .footer-top { grid-template-columns: 1fr; gap: 32px; }
  .stats { grid-template-columns: 1fr 1fr; }
  .process-step { grid-template-columns: 60px 1fr; gap: 14px; }
  .cursor-dot { display:none; }
}
@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after { animation: none !important; transition: none !important; }
  .reveal { opacity:1 !important; transform:none !important; }
}

/* ===== YouTube video wall (התוכן שלנו) ===== */
.yt-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:22px}
.yt-card{position:relative;aspect-ratio:16/9;border-radius:16px;overflow:hidden;cursor:pointer;background:#000;box-shadow:var(--shadow-sm)}
.yt-card img{width:100%;height:100%;object-fit:cover;opacity:.9;transition:transform .55s ease,opacity .3s}
.yt-card:hover img{transform:scale(1.05);opacity:1}
.yt-card iframe{position:absolute;inset:0;width:100%;height:100%;border:0;display:block}
.yt-play{position:absolute;inset:0;display:flex;align-items:center;justify-content:center;z-index:2;transition:opacity .3s}
.yt-play span{width:64px;height:64px;border-radius:50%;background:#FF0000;display:flex;align-items:center;justify-content:center;box-shadow:0 8px 30px rgba(0,0,0,.45);transition:transform .3s}
.yt-card:hover .yt-play span{transform:scale(1.12)}
.yt-play svg{width:26px;height:26px;fill:#fff;margin-inline-start:3px}
.yt-ttl{position:absolute;left:0;right:0;bottom:0;z-index:2;padding:34px 16px 14px;background:linear-gradient(transparent,rgba(0,0,0,.9));color:#fff;font-weight:600;font-size:.92rem;line-height:1.4;text-align:right;pointer-events:none}
.yt-card.playing .yt-play,.yt-card.playing .yt-ttl{opacity:0;pointer-events:none}
@media(max-width:900px){.yt-grid{grid-template-columns:repeat(2,1fr);gap:16px}}
@media(max-width:600px){.yt-grid{grid-template-columns:1fr}}

/* ===== Work page: 4 per row + lightbox ===== */
.work-page .proj-grid{grid-template-columns:repeat(3,1fr);gap:16px}
@media(max-width:680px){.work-page .proj-grid{grid-template-columns:1fr}}
.lb{position:fixed;inset:0;z-index:9999;background:rgba(10,3,8,.94);backdrop-filter:blur(6px);display:none;align-items:center;justify-content:center;opacity:0;transition:opacity .3s}
.lb.open{display:flex;opacity:1}
.lb img{max-width:92vw;max-height:88vh;border-radius:12px;box-shadow:0 30px 90px rgba(0,0,0,.6);object-fit:contain}
.lb-close{position:fixed;top:22px;left:26px;width:48px;height:48px;border:0;border-radius:50%;background:rgba(255,255,255,.1);color:#fff;font-size:1.7rem;cursor:pointer;transition:background .25s}
.lb-close:hover{background:rgba(255,255,255,.22)}
.lb-nav{position:fixed;top:50%;transform:translateY(-50%);width:54px;height:54px;border:0;border-radius:50%;background:rgba(255,255,255,.1);color:#fff;font-size:1.8rem;cursor:pointer;display:flex;align-items:center;justify-content:center;transition:background .25s}
.lb-nav:hover{background:rgba(255,255,255,.22)}
.lb-prev{right:26px}.lb-next{left:26px}
.lb-count{position:fixed;bottom:22px;left:50%;transform:translateX(-50%);color:rgba(255,255,255,.7);font-size:.9rem;letter-spacing:.04em}
@media(max-width:680px){.lb-nav{width:44px;height:44px}.lb-prev{right:10px}.lb-next{left:10px}}

/* ===== Home page projects: 4 per row ===== */
.home-page .proj-grid{grid-template-columns:repeat(3,1fr);gap:16px}
.home-page .proj-item{cursor:pointer}
@media(max-width:680px){.home-page .proj-grid{grid-template-columns:1fr}}

/* Keep the top menu visible while scrolling (sticky header) */
.site-header { position: fixed; }
.site-header.hide { transform: none !important; }

/* ===== Startups page ===== */
.su-hero{min-height:92vh;min-height:92svh;display:flex;flex-direction:column;justify-content:center;padding:140px 0 70px;position:relative;overflow:hidden}
.su-hero h1{font-weight:300;font-size:clamp(2.8rem,8.4vw,6.6rem);line-height:1.0;letter-spacing:-.02em}
.su-hero h1 b{font-weight:800}
.su-rot{display:inline-block;min-width:3.4ch;color:transparent;background:var(--grad-rose);-webkit-background-clip:text;background-clip:text;font-weight:800;transition:opacity .35s,transform .35s}
.su-rot.swap{opacity:0;transform:translateY(12px)}
.su-hero .lead{max-width:660px;margin-top:24px}
.su-hero .su-cta{margin-top:34px;display:flex;gap:14px;flex-wrap:wrap}

/* staggered media cards */
.su-bold{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;align-items:start}
.su-bold .bcard{position:relative;border-radius:22px;overflow:hidden;aspect-ratio:3/4;box-shadow:var(--shadow-md)}
.su-bold .bcard:nth-child(2){margin-top:56px}
.su-bold .bcard:nth-child(3){margin-top:112px}
.su-bold .bcard img{width:100%;height:100%;object-fit:cover;transition:transform .7s var(--ease)}
.su-bold .bcard:hover img{transform:scale(1.06)}
.su-bold .bcard .cap{position:absolute;inset:auto 0 0 0;padding:24px;background:linear-gradient(transparent,rgba(10,3,8,.9));color:#fff}
.su-bold .bcard .cap span{color:var(--rose-soft);font-weight:700;font-size:.78rem;letter-spacing:.08em;text-transform:uppercase}
.su-bold .bcard .cap h3{font-size:1.55rem;font-weight:800;margin-top:6px}
.su-bold .bcard .cap p{color:rgba(255,255,255,.82);margin-top:8px;font-size:.95rem;line-height:1.5}
@media(max-width:760px){.su-bold{grid-template-columns:1fr;gap:18px}.su-bold .bcard{aspect-ratio:16/11}.su-bold .bcard:nth-child(2),.su-bold .bcard:nth-child(3){margin-top:0}}

/* tag marquee */
.su-marq{overflow:hidden;direction:ltr;padding:18px 0;border-block:1px solid var(--line);background:var(--cream-2)}
.su-marq-row{display:flex;width:max-content;will-change:transform;animation:marq-left 34s linear infinite}
.su-tag{display:inline-flex;align-items:center;gap:14px;margin-inline:20px;font-size:clamp(1.5rem,3.4vw,2.6rem);font-weight:800;color:rgba(255,255,255,.15);white-space:nowrap;transition:color .3s;letter-spacing:-.01em}
.su-tag::before{content:"✦";color:var(--rose);font-size:.55em;opacity:.8}
.su-marq:hover .su-marq-row{animation-play-state:paused}
.su-tag:hover{color:#fff}

/* offer cards */
.su-offers{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
.su-offer{background:var(--card);border:1px solid var(--line);border-radius:22px;padding:34px 30px;transition:transform .45s var(--ease),border-color .3s,background .3s;position:relative;overflow:hidden}
.su-offer::after{content:"";position:absolute;inset:0;background:var(--grad-glow);opacity:0;transition:opacity .4s;pointer-events:none}
.su-offer:hover{transform:translateY(-8px);border-color:rgba(227,54,90,.45)}
.su-offer:hover::after{opacity:.5}
.su-offer .num{font-size:.78rem;font-weight:800;color:var(--rose);letter-spacing:.12em}
.su-offer h3{font-size:1.5rem;margin:14px 0 10px;font-weight:800}
.su-offer p{color:var(--muted);line-height:1.6}
.su-offer .go{margin-top:20px;display:inline-flex;align-items:center;gap:8px;color:var(--rose);font-weight:700}
.su-offer .go .ic{transition:transform .35s var(--ease)}
.su-offer:hover .go .ic{transform:translateX(-5px)}
@media(max-width:980px){.su-offers{grid-template-columns:repeat(2,1fr)}}
@media(max-width:620px){.su-offers{grid-template-columns:1fr}}

/* stats */
.su-stats{display:grid;grid-template-columns:repeat(4,1fr);gap:24px;text-align:center}
.su-stat .n{font-size:clamp(2.4rem,6vw,4rem);font-weight:800;color:transparent;background:var(--grad-rose);-webkit-background-clip:text;background-clip:text;line-height:1}
.su-stat .l{color:var(--muted);margin-top:8px;font-weight:500}
@media(max-width:620px){.su-stats{grid-template-columns:repeat(2,1fr);gap:30px 16px}}

/* ===== Startups hero switch (interactive toggle) ===== */
.su-em{ background:var(--grad-rose); -webkit-background-clip:text; background-clip:text; color:transparent; font-weight:800; }
.su-switch{ display:flex; }
.su-sw{ position:relative; display:inline-flex; align-items:center; background:var(--card); border:1px solid var(--line); border-radius:100px; padding:6px; cursor:pointer; user-select:none; box-shadow:var(--shadow-sm); }
.su-sw .opt{ position:relative; z-index:2; min-width:128px; text-align:center; padding:11px 22px; font-weight:800; font-size:1.02rem; letter-spacing:.02em; color:var(--muted); transition:color .35s; white-space:nowrap; }
.su-sw .opt.on{ color:#fff; }
.su-sw .thumb{ position:absolute; z-index:1; top:6px; bottom:6px; inset-inline-start:6px; width:calc(50% - 6px); border-radius:100px; background:var(--grad-rose); box-shadow:var(--shadow-rose); transition:inset-inline-start .42s var(--ease); }
.su-sw.is-b .thumb{ inset-inline-start:50%; }
#suHead{ transition:opacity .32s var(--ease), transform .32s var(--ease); }
#suHead.su-out{ opacity:0; transform:translateY(12px); }
#suLead{ transition:opacity .32s var(--ease); }
#suLead.su-out{ opacity:0; }

/* ===== UX/UI glass mega menu ===== */
.nav-mega{ position:relative; }
.nav-mega > .nav-mega-trigger{ position:relative; padding:8px 11px; border-radius:100px; font-weight:500; font-size:.95rem; white-space:nowrap; display:inline-flex; align-items:center; gap:6px; }
.nav-mega > .nav-mega-trigger::after{ content:""; position:absolute; bottom:4px; right:11px; left:11px; height:2px; background:var(--rose); border-radius:2px; transform:scaleX(0); transform-origin:right; transition:transform .3s var(--ease); }
.nav-mega:hover > .nav-mega-trigger::after{ transform:scaleX(1); }
.mega-panel{
  position:absolute; top:calc(100% + 14px); inset-inline-end:0;
  width:min(640px, 92vw); padding:16px;
  background:rgba(20,6,15,.38);
  backdrop-filter:blur(24px) saturate(160%); -webkit-backdrop-filter:blur(24px) saturate(160%);
  border:1px solid rgba(255,255,255,.16); border-radius:22px;
  box-shadow:0 30px 80px rgba(0,0,0,.55);
  display:grid; grid-template-columns:1.05fr .95fr; gap:14px;
  opacity:0; visibility:hidden; transform:translateY(10px);
  transition:opacity .3s var(--ease), transform .3s var(--ease), visibility .3s; z-index:120;
}
.mega-panel::before{ content:""; position:absolute; top:-16px; left:0; right:0; height:16px; }
.nav-mega:hover .mega-panel, .nav-mega:focus-within .mega-panel{ opacity:1; visibility:visible; transform:translateY(0); }
.mega-list{ display:flex; flex-direction:column; gap:4px; }
.mega-item{ display:flex; align-items:center; gap:14px; padding:13px; border-radius:15px; transition:background .25s; }
.mega-item:hover{ background:rgba(255,255,255,.09); }
.mega-item .mi-ic{ width:44px; height:44px; border-radius:13px; display:grid; place-items:center; background:var(--grad-rose); color:#fff; flex:0 0 auto; box-shadow:var(--shadow-rose); }
.mega-item .mi-ic svg{ width:22px; height:22px; }
.mega-item h4{ font-size:1.06rem; color:#fff; line-height:1.1; }
.mega-item p{ font-size:.82rem; color:rgba(255,255,255,.62); margin-top:3px; font-weight:400; }
.mega-item .mi-go{ margin-inline-start:auto; color:rgba(255,255,255,.4); transition:transform .3s var(--ease), color .25s; }
.mega-item:hover .mi-go{ color:var(--rose-soft); transform:translateX(-4px); }
.mega-media{ position:relative; border-radius:16px; overflow:hidden; min-height:210px; border:1px solid rgba(255,255,255,.1); }
.mega-media img{ position:absolute; inset:0; width:100%; height:100%; object-fit:cover; opacity:0; transition:opacity .45s var(--ease); transform:scale(1.02); }
.mega-media img.active{ opacity:1; transform:scale(1); }
.mega-media .mm-cap{ position:absolute; inset:auto 0 0 0; z-index:2; padding:16px; background:linear-gradient(transparent,rgba(10,3,8,.85)); color:#fff; font-weight:700; }
@media(max-width:1080px){ .mega-panel{ display:none; } }

/* ===== Systems page — scroll-reveal hero (native, framer-style) ===== */
.sys-track{ position:relative; height:175vh; }
.sys-stage{ position:sticky; top:0; height:100vh; display:flex; flex-direction:column; align-items:center; justify-content:center; perspective:1200px; overflow:hidden; gap:6px; }
.sys-title{ text-align:center; max-width:920px; margin:0 auto; padding:0 16px; will-change:transform; }
.sys-title .eyebrow{ margin-bottom:16px; }
.sys-title h1{ font-weight:300; font-size:clamp(2.2rem,5.6vw,4.2rem); line-height:1.05; }
.sys-title h1 b{ font-weight:800; }
.sys-title h1 .grad-text{ font-weight:800; }
.sys-card{ width:min(1060px,92vw); height:min(60vh,560px); margin-top:18px; border:6px solid rgba(255,255,255,.16); background:#1a0a16; border-radius:30px; padding:10px; box-shadow:0 40px 90px rgba(0,0,0,.55); will-change:transform; transform-style:preserve-3d; }
.sys-card .sc-inner{ width:100%; height:100%; border-radius:22px; overflow:hidden; background:#0e0510; }
.sys-card .sc-inner img{ width:100%; height:100%; object-fit:cover; object-position:left top; display:block; }
@media(max-width:768px){ .sys-track{ height:150vh; } .sys-card{ height:46vh; border-width:4px; padding:6px; border-radius:22px; } .sys-card .sc-inner{ border-radius:16px; } }

/* systems process timeline */
.sys-steps{ display:grid; grid-template-columns:repeat(3,1fr); gap:18px; }
.sys-step{ background:var(--card); border:1px solid var(--line); border-radius:20px; padding:30px 26px; transition:transform .4s var(--ease), border-color .3s; }
.sys-step:hover{ transform:translateY(-6px); border-color:rgba(227,54,90,.4); }
.sys-step .sn{ width:46px; height:46px; border-radius:13px; background:var(--grad-rose); color:#fff; font-weight:800; display:grid; place-items:center; box-shadow:var(--shadow-rose); }
.sys-step h3{ font-size:1.25rem; margin:16px 0 8px; }
.sys-step p{ color:var(--muted); line-height:1.6; }
@media(max-width:900px){ .sys-steps{ grid-template-columns:repeat(2,1fr); } }
@media(max-width:600px){ .sys-steps{ grid-template-columns:1fr; } }